Getz Pharma Library of Urdu Classics

اردو

OUR STORY TREE

In the days before the written word, stories germinating in human imagination grew with each retelling, and flourished with each new generation of storytellers, until whole orchards of story trees had sprung up. Storytellers tended them well, with time adding the written word to their branches. The story trees grew and spread. Their canopies merged and the branches intertwined. In time, it became difficult to tell where one story tree ended and the other began.

Through our many story trees we are connected to a Story Tree that grew at the beginning of time, and which is our link to other civilizations. To lose this link is to lose our common human inheritance.

The story tree of Urdu language is the collection of tales composed in the qissa, dastan, and masnavi genres. These stories were invented by storytellers, or retold from the oral and written literature of the Indo-Pak subcontinent. These absorbing, joyous, colorful tales are full of marvelous characters, the happy and tragic play of fate, and adventures in earthly and magical lands.

Getz Pharma Library of Urdu Classics offers modern editions of Urdu language's beloved texts and their English language translations to introduce a new generation of readers to this literary heritage. Each year twelve titles, comprising six Urdu classical texts and their English language translations, will be published in the series.

Advisory Board:
Tehsin Firaqi
Abdur Rasheed
Afzal Ahmed Syed
Rafaqat Ali Shahid
Aftab Ahmed

Series Editor:
Musharraf Ali Farooqi

About Our Sponsor: Since its inception, in 1995, Getz Pharma has become Pakistan’s leading pharmaceutical company with operations in over 25 countries. It is the only company whose manufacturing facility and quality control laboratory has been pre-qualified and approved by the World Health Organization (WHO), Geneva, and member countries of PIC/S.

Getz Pharma is the largest exporter and investor in the pharmaceutical sector of Pakistan. It is the 33rd highest taxpayer of Pakistan and the highest exporter of pharmaceutical products; winning the Federation of Pakistan Chambers of Commerce and Industry (FPCCI) Export Trophy from the President and Prime Minister of Pakistan the last 14 consecutive years.

Getz Pharma is an international research-driven, branded generic pharmaceutical company specializing in the formulation, development, manufacturing, testing and marketing of a wide range of quality, affordable medicines. It manufactures and markets brands trusted by healthcare professionals around the world. It is currently operating in more than 25 countries in South Asia, Central Asia, South East Asia, the Middle East and Africa. IMS rates Getz Pharma as the fastest growing pharmaceutical company within most countries where it operates.